New slogan

[SineMacula]

Joomla! - It CAN be that easy AND powerful.
Joomla! - Power & Ease without compromise.
Joomla! - No compromise.
Joomla! - Stiking the perfect balance between power and ease.

[MarkV]

I think a slogan should either say what the product does, or give a message of what the company stands for.
In the last case its sort of a mission statement. The Why of the company. The reason we exist.

Like Philips has "Sense and Simplicity" Its what the company wants to stand for. It wants to make products that are easy to use.

And

"Open Source Matters" thats what the users and developers of the 'the joomla company' stand for. We want to make a good open source CMS.

In “the art of the start” Guy Kawalski speaks of it as being a mantra.
Quote “The definition of mantra is:
A sacred verbal formula repeated in prayer, meditation, or incantation, such as an
invocation of a god, a magic spell, or a syllable or portion of scripture containing
mystical potentialities.
What a great thing a mantra is! How many mission statements evoke such power and 
emotion? “

A few mantra examples are
• Authentic athletic performance (Nike).
• Fun family entertainment (Disney).
• Rewarding everyday moments (starbucks).
• Think (IBM).

You see that IBM uses his mantra as a slogan too. So you might say that Open Source Matters wouldn't be such a bad slogan.

On the other hand. Lots of companies stopped using slogans (like Nike or Apple for example). So why even bother.

If “open source matters” isn’t what we are searching for I agree with SineMacula eventhough i think that “in your site” would be better then “Set your Sites on it” because its too long in my opinion. Furthermore I think a slogan should me as short as possible because it makes it solide. (think by IBM, invent by HP, imagine by Panasonic)

Some cents from me then

[Xhar]

Joomla - One CMS, infinite possibilities.
Note that this also ties in with some of the proposed logo/text designs where the two "O"s are joined to make the symbol for infinity.

One slogan that also caught my eye was, Joomla - Power your website.
It catches me because I'm not sure if CMS should be in the slogan.  I know I didn't know what CMS meant for a long while after I started using postnuke, and I use the computer/internet a lot.  However, something like "power your website" speaks to n00bs and pros alike.  I'm not sure if I've heard something too similar to that before though.  It could be tweaked anyways to something else.

[quocnht]

It's time !

[newart]

One slogan that also caught my eye was, Joomla - Power your website.
It catches me because I'm not sure if CMS should be in the slogan.  I know I didn't know what CMS meant for a long while ...

I totally agree with you

[choferer]

OK Folks,
I think this discussion is very close to the end. I really read carefully through that thread and personally I come to the following results:

I think Joomla needs a slogan

It has to be different from all explanatory elements. (Joomla! 1,2,3) (Joomla! BlaBlaBla) The advantages of Joomla should always be available by clicking the logo. So this could be done on the joomla.org website or one of the local portals.

The only suggestion in this thread that was strongly convincing was
Joomla! Your Website

I disagree the German argument - I am German!!!

• "Joomla" is a name that does not need to be translated.
• "Website" is a common expression that is accepted by almost everyone that is using the internet and especially by all people that think about creating their one website.
• "Your" is probably the  best known word of the English language not only in Germany. There is no need to translate it.

Best wishes to all that care about OUR CMS
Christian

[newart]

• "Website" is a common expression that is accepted by almost everyone that is using the internet and especially by all people that think about creating their one website.
  
• "Your" is probably the  best known word of the English language not only in Germany. There is no need to translate it.

[Fabster]

Joomla! The Web At Your Fingertips

Joomla! Make it Your way

[lajoom]

Joomla Simple Elegant Flexible
Joomla Secure Simple Powerful
Joomla Power in Flexibility
Joomla Power of/in Creativity
Joomla Redefining the Web
Joomla More than a software

Last one is inspired from: Joomla! is more than just software, it is people. The community behind Joomla! includes developers, designers, systems administrators, translators, content writers, and most importantly the end users. We welcome you to our community, and look forward to the future with great excitement!

at http://www.joomla.org/content/view/12/26/

[MarkV]

Ok we've seen lot of suggestions (i just went through 27 pages) an these are the ones that get the most positive feedback.

I have to say a lot of people are against using a slogan and for good reasons too. There aren’t to many company’s that work with a successful slogan.

Still here is the list.

Joomla! - All Together
Joomla! - All together now!
Joomla! - Open Source Matters
Joomla! - Set your sites on it!
Joomla! - Lets Rock!
Joomla! your website

Joomla! - Express Yourself
Joomla! - All together CMS
Joomla! - Power your website!
Joomla! - power of FREEdom
Joomla! - Collective Intelligence
Joomla! - Hello World
Joomla! - Simple. Powerful.
Joomla! - No boundaries!
Joomla! - Lets Joomla
Joomla! - Just Joomla
Joomla - content matters
Joomla – matters

Some remarks have been made about the different slogan about how it translates and that is shoot be different from any other slogan. Most company's don't even bother to translate a slogan neither should we. I still think Joomla could be a verb and that people usually get used to brandnames fast (mambo, google, yahoo, nike are all kinda weird but highly excepted). It’s a pitty intel scored the inside slogan, because it would have been nice (in site).

[newart]

Most company's don't even bother to translate a slogan neither should we.

We are not a company! We are a community of people from everywhere. And your list is not perfect. Sorry but this is my impression... or a mistake of mine but I don't see some slogans...

[MarkV]

I read 27 pages and posted the ones i saw mentioned more than a few times. If you miss some, complete the list.

[newart]

If you miss some, complete the list.

  27 pages!! I think that a complete list to compare is more democratic than your one. Please don't misunderstand my opinion, I think you've  done an hard job. Eventually with an informative about the "points" received. But if you see your results... the list is very poor compared to 27 pages and regardless translating problems that received a "good point" in our talking about slogans in this thread.

But however sorry for my opinion, You deserve a clapping hands for your effort. Thanks MarkV and come on Joomla!

[choferer]

I respect your arguments concerning the translateability of any joomla slogan. Still i was just answering the only serious reason against "Joomla! Your Website" so far.
Christian

[newart]

I respect your arguments concerning the translateability of any joomla slogan. Still i was just answering the only serious reason against "Joomla! Your Website" so far.
Christian

Thanx a lot choferer for your support of this "point of view". I think it's important.

So Do not close any door to anyone! The language is important to communicate.

[tonyskyday]

I respect your arguments concerning the translateability of any joomla slogan. Still i was just answering the only serious reason against "Joomla! Your Website" so far.
Christian

Thanx a lot choferer for your support of this "point of view". I think it's important.

So Do not close any door to anyone! The language is important to communicate.

No one said the slogans have to be the same in every language (as in literal translations). Besides, the main Joomla site is and will be in english.

[kper]

I hope it's not too late to contribute. I must admit, I skipped a couple of the 28 pages of this thread (so far), so maybe someone has already suggested this. How about:

Joomla! - Put it on the net... your way.

I don't think we should be kidding anyone that Joomla! is simple, because it just isn't. It is well designed and powerful. It may even be comparatively simple. But I'm afraid I found the "power in simplicity" line very annoying, because it just wasn't true.

[newart]

I respect your arguments concerning the translateability of any joomla slogan. Still i was just answering the only serious reason against "Joomla! Your Website" so far.
Christian

Thanx a lot choferer for your support of this "point of view". I think it's important.

So Do not close any door to anyone! The language is important to communicate.

No one said the slogans have to be the same in every language (as in literal translations). Besides, the main Joomla site is and will be in english.

No one said the slogans have to be the same in every language (as in literal translations).

It's a good idea. I never said to have got an "absolute" slogan. I said only that the slogan has to be a multi-lingual one

Besides, the main Joomla site is and will be in english.

No problem, this is not a revolution! I like english, it's a "world tongue" or better the "free" language. But There are a lot of Joomla sites in other languages...

And remember of our luck, you and me, owner of a western language that it is widespread all over the world and forget the scientific results about the better web based language: the chinese or japanese with their own specific writing characters are the best for the web, more information in lesser space. Long life to the english so but avoid to think english is the best. In this case we lost! 

In a community we respect each others (about language) 

[sastian]

ok, I'm a late bloomer and just found out about joomla today after migrating about 10 sites in the past month to Mambo. Al i can say is that mambo has been a great ride. But as far a slogans go i go with my gut on my honest to got first impressions. these are things I've said to myself upon installing it and I feel communicate why we're all fans.

Joomla - this is going to be easy!
Joomla - It's easier this way.
Joomla - Focus on the content.
Joomla - It's Alive!
Joomla - get it done right

[SineMacula]

Get it on... Joomla!

[MarkV]

Thats not bad: Get it on... Joomla!

[newart]

Joomla! ... all you need

[MarkV]

Joomla! ... all you need

Look at the first page op the topic, it was already sugested.

[newart]

Joomla! ... all you need

Look at the first page op the topic, it was already sugested.

[brian]

Joomla! - where open source matters

[deebee]

Joomla - Express Yourself

I believe this is what it does - let's non-techie user (like me!) express themselves.

As as dyed in the wool marketeer, my one piece of advice would be steer away from what it is, and focus on what it does...benefits not features etc.

[exrace]

Joomla - Open up the world!

[funkysmell]

Keeping the idea of simplicity and adding the fact that there's no ambiguity about the open source side of Joomla! in the future (while we can't be sure about what Mambo will become), we can have :
Joomla! - The open side of simplicity.

[knol]

Joomla!... Productivity in your hands!
or
Joomla!... Productivity at your fingertips!

[farimi]

What about

joomla![/color]
[color=orange]Bringing CMS Simplicity to you.